How CameraPro increased revenue by $146k

How CameraPro increased revenue by $146k

CameraPro saw a massive jump in cart conversion and AOV

CameraPro saw a massive jump in cart conversion and AOV

Results

Results

40%

40%

40%

Cart completion rate

30%

30%

30%

Average order value

111%

111%

111%

Cart conversion rate

‍“We’re thankful for finding Instant. CameraPro wouldn’t be where we are today without them.”

Vinh Do

Product Manager

Challenge

Challenge

Challenge

CameraPro stands as Australia's premier destination for cameras and accessories, renowned for fostering a dedicated community of passionate photographers and enthusiasts.

Despite its established presence since 2007, CameraPro faced a challenge with high web traffic that wasn't translating into conversions, largely due to a poor checkout process for shoppers. Looking for a solution, the company discovered Instant.

‍“CameraPro was well-known, however we noticed growth was starting to stall. That’s when we found Instant, which has been an absolute game-changer for us”

- Vinh Do, Product Manager


CameraPro stands as Australia's premier destination for cameras and accessories, renowned for fostering a dedicated community of passionate photographers and enthusiasts.

Despite its established presence since 2007, CameraPro faced a challenge with high web traffic that wasn't translating into conversions, largely due to a poor checkout process for shoppers. Looking for a solution, the company discovered Instant.

‍“CameraPro was well-known, however we noticed growth was starting to stall. That’s when we found Instant, which has been an absolute game-changer for us”

- Vinh Do, Product Manager


Solution

Solution

Solution

CameraPro adopted Instant's Checkout solution, seamlessly integrating it with their existing Magento infrastructure. The implementation was effortless and quick, with CameraPro seeing an immediate increase in conversions, and a huge 30% increase in average order value. 

In addition, CameraPro was manually verifying large orders over the phone which was too labour intensive for the team. Instant was able to put a stop to this, by providing 3DS fraud prevention, giving CameraPro an extra layer of security and saving hours of time for their team.

“We were sceptical at first, but the results were undeniable. With Instant Checkout we make far more revenue. Period.”

- Vinh Do, Product Manager

CameraPro adopted Instant's Checkout solution, seamlessly integrating it with their existing Magento infrastructure. The implementation was effortless and quick, with CameraPro seeing an immediate increase in conversions, and a huge 30% increase in average order value. 

In addition, CameraPro was manually verifying large orders over the phone which was too labour intensive for the team. Instant was able to put a stop to this, by providing 3DS fraud prevention, giving CameraPro an extra layer of security and saving hours of time for their team.

“We were sceptical at first, but the results were undeniable. With Instant Checkout we make far more revenue. Period.”

- Vinh Do, Product Manager

Under $1M
$1M-$10M
Over $10M
Under $1M
$1M-$10M
Over $10M
Under $1M
$1M-$10M
Over $10M
Under $1M
$1M-$10M
Over $10M
Under $1M
$1M-$10M
Over $10M
Under $1M
$1M-$10M
Over $10M

Download the full case study

Download the full case study

Download the full case study

Download the full case study

Download the full case study

Download the full case study

See the full results and learn how leading brands scale with Instant.

See the full results and learn how leading brands scale with Instant.

See the full results and learn how leading brands scale with Instant.

See the full results and learn how leading brands scale with Instant.

Under $1M
$1M-$10M
Over $10M
Under $1M
$1M-$10M
Over $10M
Under $1M
$1M-$10M
Over $10M

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