How Nakie grew their email list ahead of the holiday season
How Nakie grew their email list ahead of the holiday season
Same day implementation, instant results
Same day implementation, instant results
Results
Results
47.48%
47.48%
47.48%
Open Rate
4.74%
4.74%
4.74%
Click Rate
23.7x
23.7x
23.7x
Return on Investment
“We couldn’t believe the results. With Instant Audiences, we’ve found a new growth engine to drive revenue.”
Dean Leibbrandt
Co-Founder
Challenge
Challenge
Challenge
Nakie, a leading outdoor activity and apparel company, had experienced incredible success with brand awareness and driving organic traffic to the site. However, they faced the issue of identifying this traffic and converting it into loyal customers.
Nakie had also identified that they wanted to trial a new strategy: re-targeting anonymous, high-intent shoppers ahead of key retail periods such as Christmas & Boxing Day.
Nakie, a leading outdoor activity and apparel company, had experienced incredible success with brand awareness and driving organic traffic to the site. However, they faced the issue of identifying this traffic and converting it into loyal customers.
Nakie had also identified that they wanted to trial a new strategy: re-targeting anonymous, high-intent shoppers ahead of key retail periods such as Christmas & Boxing Day.
Solution
Solution
Solution
Nakie decided that Instant Audiences could help support their new approach to shopper acquisition and conversion.
Once they had signed the Instant Audiences agreement, it was up and running the same day. And the results were immediate.
“The Instant Team implemented Audiences the same day we signed the agreement. The next day we had already seen an increase in both identified emails and abandoned cart revenue.”
- Dean Leibbrandt, Co-Founder
Nakie decided that Instant Audiences could help support their new approach to shopper acquisition and conversion.
Once they had signed the Instant Audiences agreement, it was up and running the same day. And the results were immediate.
“The Instant Team implemented Audiences the same day we signed the agreement. The next day we had already seen an increase in both identified emails and abandoned cart revenue.”
- Dean Leibbrandt, Co-Founder
Download the full case study
Download the full case study
Download the full case study
Download the full case study
Download the full case study
Download the full case study
See the full results and learn how leading brands scale with Instant.
See the full results and learn how leading brands scale with Instant.
See the full results and learn how leading brands scale with Instant.
See the full results and learn how leading brands scale with Instant.
Instant products used
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