How July Luggage unlocked $350K in just 60 days with Instant
How July Luggage unlocked $350K in just 60 days with Instant
July Luggage has redefined modern travel with beautifully designed, durable, and functional luggage and travel accessories
July Luggage has redefined modern travel with beautifully designed, durable, and functional luggage and travel accessories
Results
Results
$350k
$350k
$350k
Revenue uplift
616x
616x
616x
Return on investment
With Instant, we achieved a 48x ROI and saw a 17% boost in incremental revenue from emails we previously couldn’t send. We ran a simple A/B test to validate the impact and the difference was clear from day one. Instant outperformed our existing flows across every metric. It’s now a core part of our retention strategy.
Lachi Agnew
Head of Technology, July
Overview
Overview
July Luggage has redefined modern travel with beautifully designed, durable, and functional luggage and travel accessories. Known for its sleek aesthetic, lifetime warranty, and attention to detail, July has built a reputation for making every journey seamless and stylish. With a growing global presence, the brand continues to set new standards for premium travel gear.
July Luggage has redefined modern travel with beautifully designed, durable, and functional luggage and travel accessories. Known for its sleek aesthetic, lifetime warranty, and attention to detail, July has built a reputation for making every journey seamless and stylish. With a growing global presence, the brand continues to set new standards for premium travel gear.
Challenge
Challenge
Challenge
While July’s products were in high demand, the brand faced a retention challenge: recovering abandoned carts at scale without creating generic email experiences. Their existing flows lacked personalisation and required significant manual effort, making it difficult to maximise conversions from engaged shoppers.
While July’s products were in high demand, the brand faced a retention challenge: recovering abandoned carts at scale without creating generic email experiences. Their existing flows lacked personalisation and required significant manual effort, making it difficult to maximise conversions from engaged shoppers.
Solution
Solution
Solution
July partnered with Instant AI to automate and optimise their abandonment strategy with AI-powered, on-brand email flows. Within minutes, they launched personalised email campaigns that resonated with July’s sophisticated tone and aesthetic without the burden of manual content creation.
By using Instant AI, July was able to:
July partnered with Instant AI to automate and optimise their abandonment strategy with AI-powered, on-brand email flows. Within minutes, they launched personalised email campaigns that resonated with July’s sophisticated tone and aesthetic without the burden of manual content creation.
By using Instant AI, July was able to:
Deliver personalisation at scale, ensuring every shopper received relevant and engaging emails.
Send timely, optimised flows that re-engaged shoppers at the perfect moment to drive conversions.
Recover more abandoned revenue effortlessly, unlocking a high-impact retention channel
Deliver personalisation at scale, ensuring every shopper received relevant and engaging emails.
Send timely, optimised flows that re-engaged shoppers at the perfect moment to drive conversions.
Recover more abandoned revenue effortlessly, unlocking a high-impact retention channel
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See how Instant can power the same revenue growth for your brand.
See how Instant can power the same revenue growth for your brand.
See how Instant can power the same revenue growth for your brand.
See how Instant can power the same revenue growth for your brand.
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