




How Karen Kane Drove $1M in Incremental Revenue in 90 days with Instant
How Karen Kane Drove $1M in Incremental Revenue in 90 days with Instant
Karen Kane is a California-based women’s fashion brand known for effortlessly chic styles that prioritize comfort, quality, and timeless design.
Karen Kane is a California-based women’s fashion brand known for effortlessly chic styles that prioritize comfort, quality, and timeless design.
Results
Results

$1M
$1M
$1M
In Incremental Revenue

90.8x
90.8x
90.8x
Return on Investment
Overview
Overview
Founded in 1979, Karen Kane has become a staple for modern women seeking versatile wardrobe pieces. From breezy dresses to elevated basics, the brand blends laid-back West Coast style with a commitment to sustainability and craftsmanship. Loved by generations of shoppers, Karen Kane continues to thrive in major retailers and online with a focus on inclusive sizing and ethical production.
Founded in 1979, Karen Kane has become a staple for modern women seeking versatile wardrobe pieces. From breezy dresses to elevated basics, the brand blends laid-back West Coast style with a commitment to sustainability and craftsmanship. Loved by generations of shoppers, Karen Kane continues to thrive in major retailers and online with a focus on inclusive sizing and ethical production.
Challenge
Challenge
Challenge
Despite strong brand recognition and a loyal customer base, Karen Kane’s abandonment flows weren’t stacking up. The marketing team was stuck with a legacy email provider and didn’t have the time or resources to rebuild their retention setup from scratch. As a result, they were leaving significant revenue on the table every month.
Despite strong brand recognition and a loyal customer base, Karen Kane’s abandonment flows weren’t stacking up. The marketing team was stuck with a legacy email provider and didn’t have the time or resources to rebuild their retention setup from scratch. As a result, they were leaving significant revenue on the table every month.
Solution
Solution
Solution
Karen Kane partnered with Instant to replace outdated email retention with high-performing, personalized abandonment flows styled perfectly to their brand. In minutes, they were able to:
Karen Kane partnered with Instant to replace outdated email retention with high-performing, personalized abandonment flows styled perfectly to their brand. In minutes, they were able to:
Deliver on-brand personalization at scale: Automatically send hyper-personalized emails that reflects Karen Kane’s premium tone of voice and ensures a high-trust, high-quality feeling.
Trigger more high-converting retention emails: Send 254,000+ checkout, cart, and browse abandonment flow emails in 60 days, timed to reach shoppers when they're most likely to convert.
Identify and retarget more shoppers: Recognize opted-in, high-intent visitors beyond cookie limitations to build richer, smarter remarketing audiences and recover lost revenue.
Deliver on-brand personalization at scale: Automatically send hyper-personalized emails that reflects Karen Kane’s premium tone of voice and ensures a high-trust, high-quality feeling.
Trigger more high-converting retention emails: Send 254,000+ checkout, cart, and browse abandonment flow emails in 60 days, timed to reach shoppers when they're most likely to convert.
Identify and retarget more shoppers: Recognize opted-in, high-intent visitors beyond cookie limitations to build richer, smarter remarketing audiences and recover lost revenue.



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See how Instant can power the same revenue growth for your brand.
See how Instant can power the same revenue growth for your brand.
See how Instant can power the same revenue growth for your brand.
See how Instant can power the same revenue growth for your brand.


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