How Neuro Achieved Immediate Performance Lift with Instant

How Neuro Achieved Immediate Performance Lift with Instant

Neuro redefines focus and energy with functional gum and mints designed to support performance, clarity, and well-being.

Neuro redefines focus and energy with functional gum and mints designed to support performance, clarity, and well-being.

Results

Results

$236K

$236K

$236K

Incremental revenue

12.6x

12.6x

12.6x

Return on Investment

Overview

Founded by athletes and entrepreneurs with a shared passion for better performance, Neuro delivers caffeine, L-theanine, and vitamins in a convenient and fast-acting format. With a loyal customer base and growing online presence, the brand is a favorite for health-conscious shoppers looking for clean, functional boosts to power through their day.

Founded by athletes and entrepreneurs with a shared passion for better performance, Neuro delivers caffeine, L-theanine, and vitamins in a convenient and fast-acting format. With a loyal customer base and growing online presence, the brand is a favorite for health-conscious shoppers looking for clean, functional boosts to power through their day.

Challenge

Like many DTC brands, Neuro faced a core challenge: most site visitors do not convert on their first visit, and bringing them back to convert is difficult.

With increasing competition across ecommerce and retail, generic messaging and one-size-fits-all offers are also no longer as effective at bringing back lost shoppers.

For Neuro, this created three key challenges:

  • Difficulty identifying and re-engaging high-intent returning visitors

  • Missed revenue from shoppers who left without converting 

  • Limited ability to deliver true one-to-one personalization across email and SMS

To drive more value from existing traffic, Neuro needed a way to better understand their customers and deliver relevant, personalized experiences at scale, without adding operational burden to the team.

Like many DTC brands, Neuro faced a core challenge: most site visitors do not convert on their first visit, and bringing them back to convert is difficult.

With increasing competition across ecommerce and retail, generic messaging and one-size-fits-all offers are also no longer as effective at bringing back lost shoppers.

For Neuro, this created three key challenges:

  • Difficulty identifying and re-engaging high-intent returning visitors

  • Missed revenue from shoppers who left without converting 

  • Limited ability to deliver true one-to-one personalization across email and SMS

To drive more value from existing traffic, Neuro needed a way to better understand their customers and deliver relevant, personalized experiences at scale, without adding operational burden to the team.

Solution

Neuro partnered with Instant to:

Neuro partnered with Instant to:

Fayt moves away from Klaviyo and launches with Instant AI

Fayt moves away from Klaviyo and launches with Instant AI

Fayt moves away from Klaviyo and launches with Instant AI

Fayt moves away from Klaviyo and launches with Instant AI

  • Identify and re-engage visitors
    Instant enabled Neuro to recognize returning visitors and bring them back into their ecosystem.

  • Enhance personalization
    By tailoring messaging, content, and offers, Neuro was able to create more relevant, one-to-one customer experiences.

  • Optimize key flows
    The team focused on high-impact flows, including browse, session, and cart abandonment, to convert high-intent traffic more effectively.

  • Support smarter experimentation

    Instant made it easier to test different approaches, including more targeted offers, without relying on broad discounting.

Impact

Instant has become a valuable component of Neuro’s retention strategy, helping the team drive performance from existing traffic while maintaining operational efficiency.

The result is a more effective and scalable approach to:

  • Customer re-engagement

  • Personalization

  • Retention-driven revenue growth

As Brooke notes:

“Customers expect personalization today. AI enables teams to deliver that at scale, while also creating more opportunities to test, learn, and improve performance over time.”

  • Identify and re-engage visitors
    Instant enabled Neuro to recognize returning visitors and bring them back into their ecosystem.

  • Enhance personalization
    By tailoring messaging, content, and offers, Neuro was able to create more relevant, one-to-one customer experiences.

  • Optimize key flows
    The team focused on high-impact flows, including browse, session, and cart abandonment, to convert high-intent traffic more effectively.

  • Support smarter experimentation

    Instant made it easier to test different approaches, including more targeted offers, without relying on broad discounting.

Impact

Instant has become a valuable component of Neuro’s retention strategy, helping the team drive performance from existing traffic while maintaining operational efficiency.

The result is a more effective and scalable approach to:

  • Customer re-engagement

  • Personalization

  • Retention-driven revenue growth

As Brooke notes:

“Customers expect personalization today. AI enables teams to deliver that at scale, while also creating more opportunities to test, learn, and improve performance over time.”

Delivery rate

95.02%

Excellent

Emails delivered

0

Block rate

0.67%

Bounce rate

0.38%

Unsubscribe rate

0.82%

Delivery rate

95.02%

Excellent

Emails delivered

0

Block rate

0.67%

Bounce rate

0.38%

Unsubscribe

0.82%

Delivery rate

95.02%

Excellent

Emails delivered

0

Block rate

0.67%

Bounce rate

0.38%

Unsubscribe rate

0.82%
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Download the full case study

Download the full case study

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See the full results and learn how leading brands scale with Instant.

See the full results and learn how leading brands scale with Instant.

<$1M
$1M-$3M
$3M-$10M
>$10M
<$1M
$1M-$3M
$3M-$10M
>$10M
<$1M
$1M-$3M
$3M-$10M
>$10M

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