How Thirdlove Drove $180K in Incremental Revenue in 120 days with Instant

How Thirdlove Drove $180K in Incremental Revenue in 120 days with Instant

How Thirdlove Drove $180K in Incremental Revenue in 120 days with Instant

How Thirdlove Drove $180K in Incremental Revenue in 120 days with Instant

How Thirdlove Drove $180K in Incremental Revenue in 120 days with Instant

ThirdLove is a California intimates brand redefining comfort and inclusivity with data-driven fit, body-positivity, and size diversity.

ThirdLove is a California intimates brand redefining comfort and inclusivity with data-driven fit, body-positivity, and size diversity.

ThirdLove is a California intimates brand redefining comfort and inclusivity with data-driven fit, body-positivity, and size diversity.

ThirdLove is a California intimates brand redefining comfort and inclusivity with data-driven fit, body-positivity, and size diversity.

ThirdLove is a California intimates brand redefining comfort and inclusivity with data-driven fit, body-positivity, and size diversity.

$180K

$180K

$180K

$180K

Incremental Revenue

Incremental Revenue

Incremental Revenue

Incremental Revenue

Incremental Revenue

17x

Return on Investment

Return on Investment

Return on Investment

Return on Investment

Return on Investment

Overview

Overview

Overview

Overview

Overview

Thirdlove believes that everybody deserves to feel comfortable and confident. With a focus on innovation, fit, and inclusivity, the brand has built a loyal customer base by offering bras and underwear designed for real women with over 80 sizes and millions of data points fueling their product development.

Thirdlove believes that everybody deserves to feel comfortable and confident. With a focus on innovation, fit, and inclusivity, the brand has built a loyal customer base by offering bras and underwear designed for real women with over 80 sizes and millions of data points fueling their product development.

Thirdlove believes that everybody deserves to feel comfortable and confident. With a focus on innovation, fit, and inclusivity, the brand has built a loyal customer base by offering bras and underwear designed for real women with over 80 sizes and millions of data points fueling their product development.

Thirdlove believes that everybody deserves to feel comfortable and confident. With a focus on innovation, fit, and inclusivity, the brand has built a loyal customer base by offering bras and underwear designed for real women with over 80 sizes and millions of data points fueling their product development.

Challenge

Challenge

Challenge

Challenge

Challenge

Thirdlove is a California-based intimates brand redefining comfort and inclusivity in the bra and underwear space, known for its data-driven fit, body-positive mission, and wide range of sizes.Despite strong site traffic and brand loyalty, Thirdlove faced a common challenge: a high percentage of anonymous shoppers who browsed without converting and couldn’t be retargeted due to cookie limitations. Their team needed a better way to identify these high-intent visitors and maximize the value of every customer touchpoint across their Klaviyo-powered flows.

Thirdlove is a California-based intimates brand redefining comfort and inclusivity in the bra and underwear space, known for its data-driven fit, body-positive mission, and wide range of sizes.Despite strong site traffic and brand loyalty, Thirdlove faced a common challenge: a high percentage of anonymous shoppers who browsed without converting and couldn’t be retargeted due to cookie limitations. Their team needed a better way to identify these high-intent visitors and maximize the value of every customer touchpoint across their Klaviyo-powered flows.

Thirdlove is a California-based intimates brand redefining comfort and inclusivity in the bra and underwear space, known for its data-driven fit, body-positive mission, and wide range of sizes.Despite strong site traffic and brand loyalty, Thirdlove faced a common challenge: a high percentage of anonymous shoppers who browsed without converting and couldn’t be retargeted due to cookie limitations. Their team needed a better way to identify these high-intent visitors and maximize the value of every customer touchpoint across their Klaviyo-powered flows.

Thirdlove is a California-based intimates brand redefining comfort and inclusivity in the bra and underwear space, known for its data-driven fit, body-positive mission, and wide range of sizes.Despite strong site traffic and brand loyalty, Thirdlove faced a common challenge: a high percentage of anonymous shoppers who browsed without converting and couldn’t be retargeted due to cookie limitations. Their team needed a better way to identify these high-intent visitors and maximize the value of every customer touchpoint across their Klaviyo-powered flows.

Solution

Solution

Solution

Solution

Solution

Thirdlove partnered with Instant to:

Thirdlove partnered with Instant to:

Thirdlove partnered with Instant to:

Thirdlove partnered with Instant to:

Identify and capture more shoppers: Capture opted-in visitors in real time, ensuring extended engagement beyond standard cookie limitations.

Identify and capture more shoppers: Capture opted-in visitors in real time, ensuring extended engagement beyond standard cookie limitations.

Identify and capture more shoppers: Capture opted-in visitors in real time, ensuring extended engagement beyond standard cookie limitations.

Identify and capture more shoppers: Capture opted-in visitors in real time, ensuring extended engagement beyond standard cookie limitations.

Scale abandonment flows: Trigger significantly more browse and cart abandonment events in Klaviyo, reaching shoppers competitors missed.

Scale abandonment flows: Trigger significantly more browse and cart abandonment events in Klaviyo, reaching shoppers competitors missed.

Scale abandonment flows: Trigger significantly more browse and cart abandonment events in Klaviyo, reaching shoppers competitors missed.

Scale abandonment flows: Trigger significantly more browse and cart abandonment events in Klaviyo, reaching shoppers competitors missed.

Recover lost revenue: Power well-timed, personalized recovery emails that re-engage high-intent traffic and convert them into customers.

Recover lost revenue: Power well-timed, personalized recovery emails that re-engage high-intent traffic and convert them into customers.

Results

Results

Results

Results

Results

$180K

$180K

$180K

$180K

$180K

Incremental Revenue

Incremental Revenue

Incremental Revenue

Incremental Revenue

Incremental Revenue

Measured using strict open and click 24-hour attribution (compared to Klaviyo’s standard five days open or click attribution), proving high-impact performance even under tight constraints.

Measured using strict open and click 24-hour attribution (compared to Klaviyo’s standard five days open or click attribution), proving high-impact performance even under tight constraints.

Measured using strict open and click 24-hour attribution (compared to Klaviyo’s standard five days open or click attribution), proving high-impact performance even under tight constraints.

Measured using strict open and click 24-hour attribution (compared to Klaviyo’s standard five days open or click attribution), proving high-impact performance even under tight constraints.

17x

17x
17x
17x
17x

Return on Investment

Return on Investment

Return on Investment

Return on Investment

Return on Investment

Achieved despite Instant being set as the third priority behind both Klaviyo and a legacy vendor yet still outperforming, prompting Thirdlove to make Instant their go-to partner.

Achieved despite Instant being set as the third priority behind both Klaviyo and a legacy vendor yet still outperforming, prompting Thirdlove to make Instant their go-to partner.

Achieved despite Instant being set as the third priority behind both Klaviyo and a legacy vendor yet still outperforming, prompting Thirdlove to make Instant their go-to partner.

Achieved despite Instant being set as the third priority behind both Klaviyo and a legacy vendor yet still outperforming, prompting Thirdlove to make Instant their go-to partner.

“Instant’s identification capabilities are the best we’ve seen and we’ve tried them all. What really impressed us was how quickly we started seeing results, and how knowledgeable and committed their Customer Success team was.”

Leanne Chan, Sr. Director, Retention and Growth Marketing, Thirdlove


With Instant, ThirdLove saw massive growth and unlocked new revenue from existing traffic. By identifying high-intent visitors and converting them into loyal customers, the team could finally focus on what they do best: delivering body-positive, perfectly fitting intimates to women everywhere.



“Instant’s identification capabilities are the best we’ve seen and we’ve tried them all. What really impressed us was how quickly we started seeing results, and how knowledgeable and committed their Customer Success team was.”

Leanne Chan, Sr. Director, Retention and Growth Marketing, Thirdlove


With Instant, ThirdLove saw massive growth and unlocked new revenue from existing traffic. By identifying high-intent visitors and converting them into loyal customers, the team could finally focus on what they do best: delivering body-positive, perfectly fitting intimates to women everywhere.



“Instant’s identification capabilities are the best we’ve seen and we’ve tried them all. What really impressed us was how quickly we started seeing results, and how knowledgeable and committed their Customer Success team was.”

Leanne Chan, Sr. Director, Retention and Growth Marketing, Thirdlove


With Instant, ThirdLove saw massive growth and unlocked new revenue from existing traffic. By identifying high-intent visitors and converting them into loyal customers, the team could finally focus on what they do best: delivering body-positive, perfectly fitting intimates to women everywhere.



“Instant’s identification capabilities are the best we’ve seen and we’ve tried them all. What really impressed us was how quickly we started seeing results, and how knowledgeable and committed their Customer Success team was.”

Leanne Chan, Sr. Director, Retention and Growth Marketing, Thirdlove


With Instant, ThirdLove saw massive growth and unlocked new revenue from existing traffic. By identifying high-intent visitors and converting them into loyal customers, the team could finally focus on what they do best: delivering body-positive, perfectly fitting intimates to women everywhere.



Access the full case study now

Access the full case study now

Access the full case study now

Access the full case study now

Access the full case study now

Under $1M
$1M-$10M
Over $10M
Under $1M
$1M-$10M
Over $10M